# Max Mobile Deliver compelling weather forecasting for your mobile audience. ## Expand your digital presence, drive revenue, and engage with audiences on the go Capture your growing mobile audience by bringing breaking stories to users with the immediacy they expect, thanks to Max Mobile’s app, Map and Traffic SDKs, and a robust Alerting API engine. ## Max Mobile weather app Mobilize. Monetize. Engage. Connect your news brand with the growing mobile audience, delivering the weather news they want, the way they want it, in a format advertisers value. ### Solution sheet Max Mobile is designed to be among the industry’s easiest-to-use and most comprehensive hyper local weather apps. [View solution sheet](/content/wp-content/uploads/2024/01/Max-Mobile-solution-sheet-FINAL.pdf) ### Benefits **Extend your brand reach** Create your own branded weather app to reach mobile users first with real-time weather and traffic alerts and information throughout the day​. **Drive mobile engagement** Engage users with configurable cards optimized for video, providing flexible ad size, placement, and display capacity. **Boost advertising revenue** Monetize user interactions through personalized mobile advertising tactics and innovative sponsorship experiences.​​ **Improve user experience** Integrate accurate, updated weather data in an ad-free mobile interface, which includes features such as an industry-leading interactive map, 24-hour future radar, 15-day forecasts, 30-mile lightning alerts, and more. ### Video Reach your viewers with a solution that helps increase mobile sessions by delivering hyperlocal, relevant weather information. [Watch video](https://video.ibm.com/channel/23605246/video/grow_revenue_max_mobile) ### Sample app Download this app to see how Max Mobile helps real customers engage with their audience across devices. [Visit app store](https://apps.apple.com/us/app/wsb-tv-weather/id542752476) ## Max Mobile SDKs Inject your mobile app with a robust mapping experience, enabling users to pinpoint weather and alerts to their exact location. ### Benefits **Visualize Weather** Weather maps let users visualize alerts and track existing and forecasted weather events. **Easy to integrate** Our SDK kit enables developers to easily add our Swift and Objective C SDKs to their apps. **We’ll help you be a map expert** We’ll share our 15 years of experience presenting weather to mobile users in a simple but powerful way by sharing implementation examples. ### Technology overview **Layers** Precipitation (radar), 24 Future, Precipitation & Clouds, Clouds (satellite), Temperature, Wind Speed, 24 Hour snowfall, Road Weather **Overlays (display on top of map)** Storms Tracks, Tropical Tracks, Lightning, Earthquakes **Alerts (shown as polygons)** Tornado/Severe, Tropical, Winter, Flood, Marine, Other **Map Types** Dark, Satellite, Light **Animations** - Precipitation (radar) – Past and Future - Precipitation & Clouds – Past and Future - Clouds (satellite) – Past and Future - Temp – Past and Future - Wind Speed – Past and Future - 24 Hour snowfall – Past - Road Weather – Past ## Max Alert API Add life-saving weather alerts to your existing apps to keep it top-of-mind. ### Benefits Alerts add personal and daily relevance to your app, keeping users engaged with your brand. Weather alerts are among the highest regarded notification types because of their impact on planning and preparedness. **Native notifications** Leverage the existing Apple (APNS) and Google (FCM) alerting systems. No installation of additional alerting systems required. **Alert moderation** The service includes logic to avoid over-alerting a particular end user in the event of multiple lightning strikes in the vicinity or cases where significant weather remains in that user’s area. **Wide variety of notification types** - 166 NWS and Environment Canada Alert types - Lightning alerts for approaching and close strikes - Precipitation alerts include type, severity, arrival time, and duration - Ad hoc alerts sent from a web UI to notify all users of events with broad relevance such as large weather system warnings that affect all users **Location-based notifications** Alerts can be pinpointed to multiple specific locations and provide local details. The service can also provide “follow me” functionality that alerts users of local events as they move about the area. **Alert sound options** Alerts can be set as tones or voice messages. Users can select their preferences for how they receive this pertinent information. ## Frequently asked questions ### Can Max Mobile deliver timely alerts? Yes, Max Mobile allows you to bring breaking stories to mobile users at the touch of a button using Max Mobile’s robust alerting engine. ### How does Max Mobile compare to national apps? Max Mobile enables your talent to use their expertise to tell weather and traffic stories as only they can. Information is provided on a hyper-local scale, providing knowledge and perspective that national apps can’t match. ### Can Max Mobile support various streams of content? Max Mobile comes equipped with the ability to bring in multiple streams of content from your station, CMS, or weather team through other weather products such as [Max Engage](/content/media/max-engage/index.html). ### Does Max Mobile support ads? Yes, Max Mobile supports video pre-roll, native, or in-video advertising or through promotional or e-commerce messaging allowing for an increase in mobile ad revenue. ### How accurate is Max Mobile? Max Mobile uses weather data from The Weather Company, the world’s most accurate weather forecaster overall, according to a study from ForecastWatch, [Global and Regional Weather Forecast Accuracy Overview](https://forecastwatch.com/AccuracyOverview2021-2024), 2021-2024, commissioned by The Weather Company. ### Does Max Mobile require any hardware? No, Max Mobile is integrated into your organization’s existing Max hardware footprint, requiring no additional hardware. ### Do I need to learn how to use all Max products separately? No, Max Mobile integrates with all the other Max components, leaving only one system to learn. ### Can I “weather enable” my existing mobile apps? The Weather Company offers a complete white-labeled weather mobile app or you can use our Map SDK, Alert APIs and [Data APIs](/content/weather-data-apis/index.html) to enable your own apps. ### How do I reach The Weather Company Support team? For linear TV product questions, call 978.983.6350, email [twccustomersupport@weather.com](mailto:twccustomersupport@weather.com) or submit a ticket via [The Weather Community](https://weathercommunity.weather.com/). For digital/mobile product questions, email [twcdigitalsupport@weather.com](mailto:twcdigitalsupport@weather.com). ## Let’s talk To learn more about using Max Mobile to deliver compelling weather content for mobile audiences, contact our media experts today. ## Explore more media solutions [Max Alert Live](/content/media/max-alert-live/index.html) - Max Alert Live is fully automated weather alert software integrating data from the National Weather Service while engaging your audience. [Max Cloud](/content/media/max-cloud/index.html) - Max Cloud facilitates content sharing among broadcast media professionals through its innovative technology and IBM Cloud-based solution. [Max On Demand](/content/media/max-on-demand/index.html) - Max On Demand transforms Max workflows into a cloud-based, managed service. Create weather content anywhere and scale production with less infrastructure. [Max Engage](/content/media/max-engage/index.html) - Incorporating AI in mobile broadcasting may be the only way to align with new industry expectations. Learn how Max Engage can help meteorologists drive value. [Max Sky](/content/media/max-sky/index.html) - Max Sky takes viewers on a virtual weather journey of the sky with graphics that can look so realistic, it's like opening a window on tomorrow’s weather. [Max Social](/content/media/max-social/index.html) - Max Social is a weather-based social media solution that enables users to upload content to various platforms. Improve your engagement with Max Social. [Max Storm](/content/media/max-storm/index.html) - Max Storm uses 3D weather radar and imagery to help broadcasters create stunning visualizations during severe weather coverage. [Max Studio](/content/media/max-studio/index.html) - Max Studio is a real-time tool for meteorologists that allows for interaction with weather visualizations while on the air. Discover more of the benefits. [Max Traffic](/content/media/max-traffic/index.html) - Max Traffic enhances live traffic forecasts with stunning graphics and digital integration to keep viewers interested and informed. [Max Velocity](/content/media/max-velocity/index.html) - Max Velocity is a storytelling and video production tool that helps TV stations and digital publishers create weather video graphics remotely. [Max Web](/content/media/max-web/index.html) - Max Web provides weather forecast and radar widgets for websites that help create compelling content, attract sponsors and monetize web visitors. [MAXimum Earth](/content/media/maximum-earth/index.html) - MAXimum Earth captivates broadcast audiences with enhanced local terrain and realistic topographic map views, especially in 3D. [ReelSphere](/content/media/reelsphere/index.html) - Attract new audiences on your digital platforms with lifestyle weather content and weather reports that are customized for each viewer’s location.